An instructional designer is like a footprint in the snow because:
they are effective communicators - leaving an impression
they are expert designers - leaving a boot tread design and pattern in the snow
they are excellent researchers and evaluators - knowing how to judge and navigate the various kinds of snow and whether the wind quickly erodes the impression
they are leaders and innovators - leaving the first impression and setting the path for others to follow
they are excellent collaborators - walking in unison with two feet
Highlighted instructional design competencies (Roberts et. al., 2001)
Competency #1 - "Communicate effectively in visual, oral and written form"
Instructional designers are effective communicators who are able to create messages that apply to a learner's background and knowledge gap content using engaging materials
Competency #2 - "Develop instructional materials"
Instructional designers are able to create subject matter using various technologies to meet learners needed in well designed formats
Competency #3 - "Conducts a needs assessment" and "evaluates and assesses instruction and its impact"
Instructional designers should be able to determine when an instructional intervention is needed and how to evaluate its effectiveness
Competency #4 - "Plan and manage instructional design projects"
Instructional designers must be good managers and leaders spearheading the learning process
Competency #5 - "Promote collaboration, partnership and relationships among the participants in a design project"
Instructional designers should be able to seamlessly collaborate between the content expert and their client
Richey, R.C., Fields, D.C., Foxon, M. (2001). Instructional Design Competencies: The Standards (3rd edition). ERIC Clearinghouse (ED document #453803).